The absence of an event plan and organizational structure that provides the names and responsibilities for certain tasks or positions can cause confusion and miscommunication. Generally, Apple corporate structure has the following characteristics: Hierarchical organizational structure. In functional structure, people are grouped on the basis of their common expertise, experience and resources. For now, all we have is some basic information on the employee and organizational structure at Cupertino. Apple's New Organizational Structure Could Help It Move Faster ... As the org chart above demonstrates, Apple was always a company with one guy making all the calls. Nineteen people directly report to Mr. Cook, overseeing hardware, software, services, chips, artificial intelligence, marketing, finance and other areas (the figure includes Mr. Cook’s executive assistant and excludes a senior leader who reports to Mr. Cook and another executive). Don’t forget to check out the image, provided by Asymco, on the next page.